The User Nobody Asks: What Borrowers Actually Experience
A few months ago, someone messaged Finanjo through Reddit. Not a customer, not someone we had ever spoken to. He had seen a comment…
In 2016, a friend of mine who had spent years in traditional banking left his job at a private bank to join one of…

A few months ago, someone messaged Finanjo through Reddit. Not a customer, not someone we had ever spoken to. He had seen a comment…
In 2019, my phone started getting the same kind of message that thousands of other Indians were getting. A friend, at the time working…
In 2022, I was living in Stockholm. One evening, a Swedish friend of mine, 24 years old, working her first job at a design…
A few days ago, we received our SEBI Registered Investment Adviser (RIA) license. For Finanjo, this is a significant milestone. It is also a…
The personal finance industry in India has spent a decade asking the wrong question. The question it has been asking: how do we get…
Picture Credit – Reddit Try picturing this for a moment. A man sits at home scrolling through a message from his insurance company, still…
Raj had just finished buying his first term policy without riders in insurance. For a moment it felt oddly satisfying. Not exciting exactly. But…
We all know that one chacha ji. The one who becomes quietly interested in your finances the moment your salary starts sounding respectable. The…
First salary lands and something shifts. The number sitting in the bank account feels small and huge at the same time. Small when compared…